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VGLN.com PS2 >> News >> article

Britney invades the PS2
by Jolex Del Pilar

Monday, May 13, 2002

Britney this, Britney that, why don't you just marry her already?

THQ Inc. has released Britney’s Dance Beat for the PlayStation 2 and it should now be available at most retail outlets nationwide.

The game has players auditioning to be a backup dancer on Britney’s virtual concert tour. Pressing the right combinations of buttons in time to the music is the name of the game and will result in furthering your character’s career. The game contains a two-player mode and additional DVD content—where gamers can use the controller to pan around a real Britney concert.
"It is so cool that I have my very own video game," said Britney Spears. "THQ totally captured my dance moves perfectly. I was blown away by how realistic everything looks!"

THQ will back Britney’s Dance Beat with a multimillion-dollar marketing promotion, which includes:

· National television campaign with commercials aired during Malcolm in the Middle, The Simpsons, Charmed, and other programs on MTV, VH1, Nickelodeon and the Cartoon Network
· The pre-show video for Britney Spears' summer tour will feature a segment on Britney's Dance Beat, and an ad will be placed in the tour book.
· A mini-disc with a "Britney's Dance Beat trailer will be packed into the WFX retail product, exclusively available at Best Buy and related stores.
· America Online will feature a trailer for the game and screen shots.

--- Jolex Del Pilar

 
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